There are many factors to your website’s search engine optimization (SEO). One of them is how fast your page loads. Your website should load in a couple of seconds. So what can slow down your site? There are a number of things that can effect this:
- Your Host
- Page Size
- Image Size
- External Scripts or Ads
- Plugins
The other critical factor is losing potential customers. People are not patient and will leave a site if it take longer than 3 seconds to load. Here are a couple of facts:
- 73% of mobile internet users say that they’ve encountered a website that was too slow to load.
- 51% of mobile internet users say that they’ve encountered a website that crashed, froze, or received an error.
- 38% of mobile internet users say that they’ve encountered a website that wasn’t available.
More stats can be found here: https://blog.kissmetrics.com/loading-time/
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